700+ Reviews [Verified]
Canada Small Business Startups and Funding Canada Small Business Startups and Funding
  • Home
  • Assessment Tool
    • Funding Calculator Tool
  • Startup Portal
    • Startup Portal
    • Startup Guide and Timeline
    • Business Plan Builder
    • Funding Database
    • Investor PitchDeck
    • The Extra Services
    • Get Access Now!
  • Resources
    • Business Advice
    • Business Planning
    • Funding & Financing
    • Tools & Resources
    • Q&A’s
    • Walkthough
    • Centres
      • Alberta
      • British Columbia
      • Manitoba
      • New Brunswick
      • Newfoundland
      • Northwest Territories
      • Nova Scotia
      • Nunavut
      • Ontario
      • PEI
      • Quebec
      • Saskatchewan
      • Yukon
  • Become a Member
    • Register Now
  • COVID-19 HELP
  • Home
  • Assessment Tool
    • Funding Calculator Tool
  • Startup Portal
    • Startup Portal
    • Startup Guide and Timeline
    • Business Plan Builder
    • Funding Database
    • Investor PitchDeck
    • The Extra Services
    • Get Access Now!
  • Resources
    • Business Advice
    • Business Planning
    • Funding & Financing
    • Tools & Resources
    • Q&A’s
    • Walkthough
    • Centres
      • Alberta
      • British Columbia
      • Manitoba
      • New Brunswick
      • Newfoundland
      • Northwest Territories
      • Nova Scotia
      • Nunavut
      • Ontario
      • PEI
      • Quebec
      • Saskatchewan
      • Yukon
  • Become a Member
    • Register Now
  • COVID-19 HELP
Register Login

Join the Startup Portal

  • Home
  • Recommended Reads
  • What Makes Your App So Attractive For Investors

What Makes Your App So Attractive For Investors




476

SHARES

Written by Ian Meyn

Category: Recommended Reads

Tags: app development funding, funding for app, goverment funding for app

Having a great app idea is the first step to ensure your app is up and running. Securing funding for your app is the next big step. Getting investors to invest in your app is not a walk in the park. However, with proper information on how to go about the process of finding app investors, this goal becomes way within reach. Venture Capitalists and angel investors are the best sources of getting funds for your app. This, however, does not mean that they are the only source. There are other great sources like bootstrapping, crowdsourcing, self-funding and partnering that one can use to get funds for their app. Knowing what makes your app so attractive for investors is the key to securing funding for your app.

Communication Is Key

You have an awesome app idea. You know the app has great features and perfect functionality. Good for you! Now you have to ensure that the investor sees and understands things the way you do. You have to be on the same page with them if you have any chance of getting funds for your app. You have to be convincing enough and make them feel that they are about to put their money in the right place. When app investors do a cost-benefit analysis, they will obviously agree to invest in an app that promises to give them returns on their investment. Communicate in a clear manner and ensure that you convince them. Have all the necessary information to help them make a decision.

    Request More Information

    Need funding for your small business?

    Learn how you can get funding for your small business in Canada. It takes 30 seconds.

    Request More Information

    Execution Of The Idea

    Every great app starts with an idea, but from then on, it is all about execution. App investors will only spend their money on solutions and not ideas. Can you deliver? That’s what app investors want to know before splashing their money. Can you execute your idea into a great product that will bring return on investment? If the answer to this questions is yes, and the investors see it, then they won’t have a problem investing in your idea.

    The Strength Of Your Team

    A competent and result oriented team can very easily convince an app investor to invest in them. If you have a team of experts backing your app idea, the chances of you getting the funding you require are very high. A strong team that has all the necessary skills and knows how to properly execute the idea in a professional and competent manner can easily win the heart of an app investor because they will feel that they are working with people who understand what they are doing. Let the app investor know that your team is experienced and whatever they are doing is not trial and error.

    Experience

    Chances of a newbie entrepreneur getting an app investor to invest in their app are less compared to an experienced one. Though this may seem a bit unfair, it is somehow justified since an experienced entrepreneur has a reputation and a track record that the app investor can refer to, so it is less of a gamble compared to a novice entrepreneur. This, however, does not imply that a newbie entrepreneur can’t get investors to invest in their products. If they observe the aforementioned points, then they might land a great app investor. Investors know when to take risks and when not to. If your app is too good to resist then you might just land yourself an app investor if you have a proper execution strategy.

    The Target Customers

    Yes, all the above key qualities check out, now the app investor will want to know who your customer is and if they will be willing to buy what you are selling. No one will want to invest in an app that won’t have any users. Part of what investors will look for is if the app will attract more downloads from the customers and if they will be willing to readily use the app. Ensure you clearly define your target customer and convince the app investor that your app has the necessary features to convince customers to download the app.

    It is important to note that as an entrepreneur, you should target the right investors from your niche to avoid wasting precious time. An investor that is already interested in investing in an app that’s in your niche will be better since they will not only have the interest and funds required, but also the necessary expertise and experience. If you have all the points mentioned above in your pocket when you approach the right investors, you will have increased your chances of getting the required funds for your app.

    You may also like

    • How to Start Your Own Small Business In Ontario
      Want to start a business but don’t know where to start?
      29 September, 2020
    • Fishing For Funds: A Startup Funding Checklist
      7 June, 2017
    • How To Get the Business Funding You Need
      How Do I Get The Government Funding I Need For My Business?
      1 March, 2017

    SEARCHES RELATED TO APP DEVELOPMENT FUNDING

    app development funding
    funding for app
    goverment funding for app

    Ask Experts

    I WANT START A BUSINESS IN...

    • Alberta
    • New Brunswick
    • Quebec
    • Newfoundland and Labrador
    • Manitoba
    • British Columbia
    • Northwest Territories
    • PEI
    • Saskatchewan
    • Yukon
    • Nova Scotia
    • Nunavut
    • Ontario

    I WANT TO

    • Expansion Capital
    • Funding For Equipment
    • Business Acquisition Funding
    • Consulting Services
    • Hiring & Training Staff

    IS THERE HELP IN MY INDUSTRY?

    • Expansion Capital
    • Funding For Equipment
    • Business Acquisition Funding
    • Consulting Services
    • Hiring & Training Staff

    • Management Support Services
    • Manufacturing
    • Mining
    • Professional and IT Services
    • Transportation and Warehousing
    • Accommodation and Food Services
    • Agriculture
    • Construction
    • Culture and Recreation
    • Finance and Real Estate
    • Forestry, Hunting and Fishing
    • Health and Social Assistance

    Try the Startup Assessment now and find out what your business needs to succeed.


      Need funding for your business?
      Learn how you can get funding for your small business in Canada. It takes 30 seconds.

        Membership to the Portal

        Recommended

        How To Get the Business Funding You Need
        How Do I Get The Government Funding I Need For My Business?
        01Mar2017

        While no two businesses are the same, it’s estimated...

        Most Popular

        Fishing For Funds: A Startup Funding Checklist
        07Jun2017
        social media for business
        10 Benefits of Social Media For Small Businesses
        01Sep2016
        250 + small business tools
        250+ Small Business Startup Tools and Resources
        11Feb2017
        30 in 30 Challenge 2018
        30 in 30: 2018’s Small Business Challenge
        29Jan2018
        The Ultimate Cheat Sheet on Government Funding
        18Jan2016

        Need more help?

        Get help from a Canada Startups expert with your small business.

          Testimonials

          Hiring grant for cleaning company
          $27,900 Government Grant To Hire Staff
          Hamilton, Ontario
          "Take advantage of the government grants for hiring and hire the staff to help. You pay into takes each year so take advantage and benefit from the funding available" - Read my story
          government funding for painting company
          $19,500 Government Funding for a Painting Company in Ontario
          Oakville, ON
          "Get your business plan done as the first step. Be sure that your plan clearly outlines your funding needs and your plan for success. Then apply for funding." - Read my story
          startup gets funding
          $17,300 Government Loan To Help Business Startup
          Ottawa, ON
          "Funding is available but you have to know where to look, you have to have a business plan and if you have a proven model this is your best tool to use to get you the funding." - Read my story
          construction company gets funding
          $92,300 in Government Funding for Construction Company
          Hamilton, ON
          "Well all I can say is if you need funding, look for it. Be active and proactive about it. Don't just sit on the idea that you need it but go and do it." - Read my story
          Daycare gets funding
          $24,500 Government Funding For Daycare Facility
          Edmonton, AB
          "Having knowledge in your industry is what will keep you motivated, and having expert guidance along the way doesn't hurt one bit. We benefited from government funding greatly and it's all thanks to CanadaStartups.org." - Read my story
          junk removal company
          $76,750 Government Funding For Junk Removal Company
          Saskatoon, SK
          "Your business plan is very important to the success of your business. Everyone looks at this! Be sure to have your idea on paper and to show how you will make money." - Read my story
          2018 government funding barter system business
          2018 Government Funding Success Story Interview
          Vancouver, BC
          "A business plan is the key to a successful business as well as the way to get government funding." - Read my story
          Tech Company From Toronto Ontario Gets Government Grant
          Interview with a $75,485 Government Grant Recipient
          Toronto, ON
          "Perfect your business plan as it's in my option the number one thing small businesses need in order to attract and impress a funding agency." - Read my story
          cleaning company monitoring technology
          $17,500 Small Business Loan for Toronto Startup
          Toronto, ON
          "If you have a business idea, get a business plan made, don't waste time and start your funding search sooner rather then later." - Read my story
          Cleaning Business Hamilton, Ontario Success Story
          $32,750 Government Grant Helped Me Start My Business
          Hamilton, Ontario
          "Giving up is easy. Anybody can do it. If you need funding for your business do what it takes to get it. Banks can say no, but the government can be an option. It was for us" - Read my story
          Earth Friendly Soap Business Story
          Oakville, ON Small Business Starts Up With $76,300 Government Grant
          Oakville, ON
          "Just focus on what you are good at, don't waste your time researching, get help from experts who have already done the work, such as CanadaStartups" - Read my story
          government grant
          Interview with a $138,000 Government Grant Recipient from Milton, Ontario
          Milton, ON
          "Have a support team with you and always start with a business plan as it will be the guide for your business. A business plan will take you on the path of success" - Read my story
          Toronto Retailer Gets Government Loan
          $472,930 Low Interest Government Loan For Toronto Retailer
          Toronto, ON
          "Banks said no to due to my poor credit and business inexperience, but the government funding program had a different reaction to my well developed business plan" - Read my story
          doggy day care
          $21,315 Government Provided Loan For Doggy Day Care Business
          Oakville, ON
          "No matter your situation, if your plan is to start a small business - don't give up. Use tools and resources that are available all around you and don't be scare of a small investment" - Read my story
          Home Renovation Company Gets Funded
          $83,588 In Government Funding and Training Support For Home Reno Company
          Toronto, ON
          "Remember, funding programs have deadlines so be sure to apply on time and follow the requirements as outlined by each funding program. They act as a guide to applying successfully." - Read my story
          Toronto eCommerce Business Gets $78,932 in Government Funding Support
          Toronto eCommerce Business Gets $78,932 in Government Funding Support
          Toronto, ON
          "Don't give up. If you have an idea, go and do it. Create your business plan, go present you idea to investors/government agencies and get what you want." - Read my story
          Vancouver Software Developer Gets $12,390 in Private and Government Funding Support
          Vancouver Software Developer Gets $12,390 in Private and Government Funding Support
          Vancouver, BC
          "The first step when you are looking for funding is to make sure you have a business plan. Because if you don't, every single funding program will refuse you" - Read my story

          Latest

          Profitable Small Business Ideas for Canadians
          Profitable Small Business Ideas For Canadians
          17Nov2020
          best time to start a small business
          Why NOW is the perfect time to start a small business
          05Oct2020
          How to Start Your Own Small Business In Ontario
          Want to start a business but don’t know where to start?
          29Sep2020

          Search Articles

          Categories

          • Alberta
          • Ask an Expert
          • Blog
          • British Columbia
          • Business Advice
          • Business Planning
          • Business Type
          • Centre
          • Coronavirus
          • David's Corner
          • Free Downloads
          • Funding & Financing
          • Government Funding
          • industries
          • Infographics
          • Locations
          • Manitoba
          • New Brunswick
          • Newfoundland and Labrador
          • News
          • Northwest Territories
          • Nova Scotia
          • Nunavut
          • Ontario
          • Prince Edward Island
          • Q&A's
          • Quebec
          • Recommended Reads
          • Saskatchewan
          • Success Stories
          • Tools & Resources
          • Uncategorized
          • Walkthough
          • Yukon

          Our Proud Partnerships

          Logo3

          1-800-288-9691(All calls are toll free)

          Contact Us

          CanadaStartups.org

          • About Canada Startups
          • Why Choose Us?
          • Customer Reviews
          • Success Stories
          • Register Now

          Business Resources

          • Startup Assessment Tool
          • Entrepreneur Test
          • Business Resources
          • Startup Portal
          • Funding Calculator Tool

          Startup Database

          • Database Walkthrough
          • Startup Guide and Timeline
          • Business Plan Builder
          • Investor PitchDeck
          • Funding Database

          Contact Us

          • Contact Us
          • Consulting Services
          • FAQs
          • Members Login
          • Our Centres

          © 2020 - CanadaStartups.org - Helping small business owners and entrepreneurs startup. Privacy Policy. Lost? Use the Sitemap Directory to find your way around.